Designed for a local cycling club, this piece of athletic wear was created as their 5th jersey and bib cycling kit and was inspired by South Mountain in Phoenix, Arizona.
Initially a sticker, the design showcases an artistic interpretation of South Mountain in Phoenix and the moniker “SOMO” with the polka-dots of the club’s logo.
All proceeds of the kit were donated to the Rob Dollar Foundation, a local charity aimed at bringing better safety and awareness to cycling community. The jersey features a quote from Rob Dollar and the dollar bill pattern inside the back pocket.
We worked with Cutaway, an athletic apparel company to have the kits printed.
In the end, the jerseys brought in about $2,000 for the Rob Dollar Foundation.
