A client approached me about creating covers for a series of murder mystery parties. The client had an idea of the style they wanted and gave me the Titanic cover as a trial of sorts. When it comes to graphic design, I am more designer than illustrator, so this was a fun project to stretch …
In the fall of 2020, I took a class on book and packaging design. For our final projects we were able to choose to complete either a book design or a packaging design. I chose packaging. Those who know me know that I love LEGO. My ultimate dream job is to work for LEGO designing …
A1 Garage Door Service hosted the Vertical Track event for garage door company owners in November 2021. Marketing efforts were initially assigned to the co-sponsoring organization, but six weeks before the event, the event had no identity and only six attendees were registered. Our content marketing team stepped in to help. I developed an event …
One of my first assignments at A1 Garage Door Service involved recruiting. Leadership wanted to target candidates working in adjacent careers, who would be able to make a seamless transition to their new role. Working with a photographer and writer, I created a series of five rack cards speaking to these audiences. Given minimal direction, I …
For my very first assignment at A1, I was asked to redesign a booklet called the Trainee Passport. Trainees must collect information and a signature from each department head in the booklet before graduating, which forces them to meet and connect with others around the office. Through evaluating the booklet design with the training team and …
Each A1 technician carries a Milwaukee-brand packout filled with tools and supplies. To expand our brand awareness, I designed and facilitated the printing of these stickers. Those on the front feature the company mascot, as well as the logos of our supply partners at Milwaukee and SureWinder. The back sticker includes a place for the …
During my time at a Fortune 500 company, one of the roles I was tasked with was to create digital fliers for the various employee engagement events held. For some background, because the company was not a design firm of any kind, but a financial institution, resources were limited. The most difficult aspect of creating …
An Exploration in Responsible Design This idea was sparked by an image found in a fail blog where there are two bottles of dietary supplements, one is melatonin and says “Relax and Sleep” and the other is a colon cleanser. What makes it a fail is the design on the bottles is exactly the same. I …
Designed for a local cycling club, this piece of athletic wear was created as their 5th jersey and bib cycling kit and was inspired by South Mountain in Phoenix, Arizona. Initially a sticker, the design showcases an artistic interpretation of South Mountain in Phoenix and the moniker “SOMO” with the polka-dots of the club’s logo. …
While studying book design, one of the items we explored, obviously, was book covers. Our assignment was to take a book we had already read and create a new book cover for it. To do this we needed to do a bit of research. We looked at books that are of the same genre as well …